The Electromagnetic Spectrum

There are certain components that make the world around a better habitation and beautiful for human beings. One of such components is the light, which enables us to see each other, and it ensures a harmonious coexistence between human beings. It is unimaginable of living in a world devoid of light; such a thing would make survival very hard.Advertising We will write a custom research paper sample on The Electromagnetic Spectrum specifically for you for only $16.05 $11/page Learn More This report will look into the various types of instruments used to display light, and how they separate light into various components and how those components may be used in diverse ways of making the human survival on planet earth better. The first instrument in the separation of light, which require discussion, is the electromagnetic spectrum. The invention of this instrument that of late has been integrated into other devices meant a lot in the study of light as well as in astronomy. The electromagnetic spectrum was first made from a prism, which separated white lights into different lights that were of different colors. The different colors came about because the natural light otherwise known as the white light made up different kinds of rays that travel at different wavelength. Though the electromagnetic spectrum did not indicate various wavelengths in which the light photons travelled at, it separated the light into various rays (Browning 39). The other instrument is the spectrometer that is one of the instruments used frequently in matters to do with separation of lights. It is notable that the natural light or the white light has various components that are important for people to be aware. These components of light are the infrared, the ultra violet rays and gamma rays. These components of light differentiated according to their wavelengths in order to distinguish them. One of the tools used in the separation of lights is the spectrometer and it separates the natural light into the diverse wavelength contained therein (Browning 44). The spectrometer is therefore an instrument that measures light by taking into consideration its wavelength. The spectrometer indicates the wavelength of the particular ray. It contains an electromagnetic spectrum, which separates different types of rays contained in a given white light directed to the spectrometer to measure the wavelength of that ray.Advertising Looking for research paper on natural sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More This is because various rays mentioned above that is the infrared, the gammas rays the ultraviolet rays all travel in different wavelengths. The spectrometer indicated the length of the wave that is visible. This made it easier for the wave classification on whether it was for the gamma rays, X rays, the infrared or the ultra violet rays (Browning 54). The other type of device used in the separati on of lights is the spectroscope made using prisms, which has different levels of diffraction to diffract different types of rays on different wavelengths. The modern spectroscopes are modified with the integrated technology, that is different instruments placed in one device such that one device can perform various functions previously done by different kinds of instruments (Faust and Sternberg 67). The spectroscope therefore is a combination of electromagnetic spectrum, which is for diffracting different components of light and a photo detector to detect the light waves. Other than separating light into various components, the spectroscope detects the elements from which the light came from. Robert Bunsen and Gustav Robert put this method in place by explaining that when a particular element receives heat until it produces light is characterized by nature of that element. This means that each element has its own atomic components that are different from that of other elements. Whe n that element is heated, it produces light whose wavelength and color is different from that of other elements (Jay 45). The other closely related instrument is the spectrograph that record spectrum of astronomic once it is obtained so that analysis can be done. This instrument was invented because of advancement in the field of photography. The advancement in photographic films, such that the films had effects of the other forms of light such as the infrared, the X-rays, the ultra violet rays meant that various waves of the lights could be captured and recorded on the film. The spectrograph therefore is a device combining the integrated technology of the spectroscope and the photographic film for recording and detecting various wavelengths emitted by different elements whose light the spectrograph can detect. The modern spectrograph separates the wave of a particular ray into frequency wavelengths that are visible. The recent spectrographs make it possible to view the detected ray on a computer thus making it easier to classify the type of light that the wave is from and the kind of element, which has produced such kind of light. The recording of these lights have also led to the discovery of paint pigments as well as new elements not known before (James 25).Advertising We will write a custom research paper sample on The Electromagnetic Spectrum specifically for you for only $16.05 $11/page Learn More The other instrument is the beam splitter, which is a device that splits natural light into two. It is a rectangular instrument with two prisms joined together. The beam splitter can also be made of a glass with one side covered with half silver. Depending on the kind of covers used, the beam splitter splits the light into different wavelengths visible to the human eye. Telescope is another device that is relevant to separation of lights, though its basic use is that of observation of remote objects or long distance objects it make s use of the principle of separation of lights to detect the space objects to such as the stars. The telescope combines and separates the rays emitted by the object. It then focuses on that particular ray and the path from which it has come from. That means that telescope is able to focus on one particular star without faltering or drifting to another star (Palmer 88). The modern telescopes are well advanced such that they have inbuilt integrated systems which analyze the elements and materials which are contained by the object which they are viewing. The modern telescopes can be categorized into the optical telescope and the radio telescope. The optical telescope increase the angular size of the object such that the object becomes larger and brighter thus making it more visible. The object when photographed is clear and the photos are stored for further scrutiny (Palmer 72). Other than the field of astronomy, these lens used in optical telescope have other uses such as in spyglasse s and binoculars. The optical telescopes have a further classification into various forms depending on the kind of ray that they use. This means that there are x-ray telescopes, infrared telescopes, gamma ray telescope, and ultraviolet telescope. The x-ray telescopes are used to detect metal components of the stars and other planets in the universe. The ultraviolet detect various elements but mostly used to look for plant components in other planets. The other form of telescope is the radio telescope. This kind of telescope does not deal with light only but it detects microwave radiations (Palmer 69). Conclusion The study of light has changed our world more than expected. The fiber optic used to transfer data from one place to another uses light. The separation of light can be credited to have contributed a lot in this because natural light alone with its potentialities cannot avail the gains brought about by various components of light. As stated earlier, though many theorists do n ot consider light as a basic need for human survival it is still a basic need usually presumed. Food, derived from plants comes about because of photosynthesis made possible by the availability of ultraviolet rays, which originate from the sun. The separation of light has also led to the discovery of elements that remained unknown until the rays indicated that there were such substances. Elements such as lithium and uranium are some of the elements whose existence came to be because of various waves.Advertising Looking for research paper on natural sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Other planets may be in oblivion without the instruments that made it possible to separate lights. In the past, only light from the sun-enabled people to see during the day. However, many wonders of the universe such as the planets and stars have been visible during the nights due to the separation of lights. Light is important in the basic survival of the modern man more than any other time in history. Works Cited Browning, John. How to Work With the Spectroscope: A Manual of Practical Manipulation. Massachusetts: Harvard University Press, 1989. Print Faust, James and Sternberg, Richard. The Design of Optical Spectrometer. Berlin: Chapman and Hall Ltd, 1969. Print. James, John. Spectrograph Design Fundamentals. Cambridge: Cambridge University Press, 2007. Print Jay, Pasachoff. Contemporary Astronomy. Philadelphia: Saunders Colleges Publishing, 1981. Print Palmer, Christopher. Diffraction Grating Handbook, 6th edition. California: Newport Corporation, 2005. Print This research paper on The Electromagnetic Spectrum was written and submitted by user Spencer Fisher to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Advantages and Disadvantages of being a sole trader

Advantages and Disadvantages of being a sole trader Sole traders are the most common form of business organizations. One person provides the permanent finance and, in return, has full control of the business. Sole traders have a variety of advantages and disadvantages.Firstly, sole traders have limited liability which means that their personal possessions and property can be taken to pay off the debts of the business if it fails. A sole trader organization is easy to set up, as there are hardly any legal formalities. The owner has complete control of the business and is able to keep all profits made. Since a sole trader manages their business completely on their own, they do not have to answer to anybody else as they would in a partner ship situation. They are able to choose times and patterns of working that are suitable for them. The business can be based on the interests or skills of the owner, rather than working as an employee for a larger firm.English: Sole Trader - Petty CuryDecision purelyHowever, although the advantages of be ing a sole trader make this organization structure seem very appealing, it also comes with a number of drawbacks and disadvantages. Sole traders have unlimited liability meaning that all of the owner's assets are potentially at risk. This makes it difficult for the owner to raise additional capital is they are purely dependant on their own savings, profits made and loans for injections of capital. Even though a sole trader can choose times and patterns of working, longs hours are often necessary ti make business pay.Another major disadvantage is that the owner is unable to specialize in areas of the business that are most interesting. They are responsible for all areas of management. This can be a tough and effort consuming duty. As many sole traders remain small in order to remain...

CORPORATE FINANCE MINICASE 4 Scholarship Essay Example | Topics and Well Written Essays - 2000 words

CORPORATE FINANCE MINICASE 4 - Scholarship Essay Example 0 1 2 3 | | | | -1 2 FV = $1(1 + i)3 = $2. $1(1 + i)3 = $2. (1 + i)3 = $2/$1 = 2. 1 + i = (2)1/3 1 + i = 1.2599 i = 25.99%. e. What is the difference between an ordinary annuity and an annuity due What type of annuity is shown below How would you change it to the other type of annuity (Ehrhardt & Brigham, 2006) 0 1 2 3 | | | | 100 100 100 An ordinary annuity has payments at the end of the period, while an annuity due date has payments in the beginning of the period. The annuity shown above is an ordinary annuity. To change it, just shift each payment to the left. This way there would be a 100 under 0 but none under 3. 0 1 2 3 | | | | 100 100 100 f. (1) What is the future value of a 3-year ordinary annuity of $100 if the appropriate interest rate is 10% (Ehrhardt & Brigham, 2006)0 1 2 3 | | | | 100 100 100 110 121 $331 FVAn = $100(1) + $100(1.10) + $100(1.10)2 =... k. Suppose on January 1 you deposit $100 in an account that pays a nominal, or quoted, interest rate of 11.33463%, with interest added (compounded) daily. How much will you have in your account on October 1, or after 9 months (Ehrhardt & Brigham, 2006) It is an annuity in the sense that there are constant payments at regular intervals, but the intervals do not correspond with their compounding periods. In situation like these, we calculate the EAR and then treat it as an annuity. (4) An important rule is that you should never show a nominal rate on a time line or use it in calculations unless what condition holds (Hint: Think of annual compounding, when INOM= EFF%= IPER.) What would be wrong with your answer to Questions l-(1) and l-(2) if you used the nominal rate (10%) rather than the periodic rate (INOM/2= 10%/2 = 5%) (Ehrhardt & Brigham, 2006) m. Suppose someone offered to sell you a note calling for the payment of $1,000 fifteen months from today. They offer to sell it to you for $850. You have $850 in a bank time deposit that pays a 6.76649% nominal rate with daily compounding, which is a 7% effective annual interest rate, and you plan to leave the money in the bank unless you buy the note.

Answer 6 guiding questions by reading 2 readings Essay

Answer 6 guiding questions by reading 2 readings - Essay Example Moreover, border policing has established considerations as people themselves entail in a single tribe. Consequently, some of the changes in the border policing that have led to reservation at Tohono Oodham include tribal officials resolving in continuation of the provision of shuttle rides north for Mexican members that needed medical treatment in the Arizona reservation. Many view the border patrol as an occupying force because cultural sensitivity training for the border agents not to offend law-abiding tribal members, developed reservation that felt hostility toward the border patrol. Border patrol helicopters fly above to help agents based on the ground and trace groups dropped by cattle trucks. The activities above view border patrol as an occupying force (Ellingwood 124). Pulido argues that accepting â€Å"white privilege† is essential for understanding the spatiality of environmental racism because scholarships on environmental racism can be strengthened and assists in shaping various forms of racism (Pulido 55). Pulido argues that standard ways of understanding environmental racism as questions of "sitting, intentionality, and scale† take â€Å"racism and space as discrete objects, rather than social relation, for her this is a problem since environmental racism is the result of millions of individual choices that reflect specific racial formations (Pulido 335). Pulido, Laura. â€Å"Rethinking Environmental Racism: White Privilege And Urban Development In Southern California,† In J. Giesking And W. Mangold (Eds.), The People, Place, And Space Reader, New York: Routledge.2014. pp.

Opinion on 2 Students Discussion Board Response Assignment

Opinion on 2 Students Discussion Board Response - Assignment Example Overall, the responses identified that teaching strategies would effectively address the need to develop study skills, depending on what is required by different subjects. The responses that were provided were clearly and accurately structured in a straightforward and effective manner. All the concerns were answered through the support of valid concepts about learning styles, study skills, and through the provision of comparative analysis of subjects, as required. One definitely agrees with all the responses made, especially in terms of establishing that knowledge of learning styles would enable content teachers to design appropriate learning materials which would be consistent with the learning styles and distinct academic needs of the students. A rundown of the learning styles were likewise presented to confirm understanding of the concept. The comparative analysis of subjects and the respective instructional strategies was likewise presented in a clear manner and effectively linked to appropriate study skills deemed crucial to enhance the potentials to

Sales System for Customer Management Software Program

Sales System for Customer Management Software Program Sales Management Coursework Assignment Outline what you believe to be going wrong with the sales efforts at Gardnov. Richard Booth is the newly appointed sales manager of Gardnov Limited, he has spent his first four weeks by simply observing how the sales force operated by accompanying them on sales visits and by talking to the customers. According to his observation, he found the company sales force are generally lacking in motivation and without energetic. Even customers can feel about that. Therefore, Richard has to do something in order to arouse the motivation of the sales force. As no new account has been opened during the past four months, it means that the sales force havent expend their market and just keeping the existing customers. Sales will not grow lots if new account hasnt been opened. Richard found the sales force are not trying very hard to get new customers. Richard had visited some customers in each region and he was depressed to hear that even regular customers felt that they didnt relate closely to Gardnovs sales force, customers felt the sales force has been more like order-takers instead of order-makers. It shows that the sales force are not putting efforts on the customers, customers feel that they are unimportant because the sales force showed little interest in them. Besides, a lot of customers reflected that the sales people were unable to answer questions about some of the products in the catalogue. It shows the sales people have lack of knowledge about the products that they are selling, it makes customers without confidence to buy the products because even the sales people did not know the details of the products. They felt that the salespeople showed little concern, spent less time on them, and had little enthusiasm for the products they were selling. Outline what steps Richard should take to investigate further the problems highlighted by his initial research, whilst gaining/maintaining the support of the sales force. By gaining/maintaining the support of the sales force, Richard analysed his initial research, and he will need more research to investigate further problems. By investigating the problems, he will use primary research and secondary research. According to the existing situation, Richard has already done some primary research which included: spending his first four weeks observing how the sales force operated by accompanying them on sales visits and talking to customers. By communicating with the customers directly, Richard can be able to understand what customers need and want from the sales force, and also be able to know if the sales force are effective or not. By observing the sales force, he knew how they work normally and in which aspects that they need to improve to achieve the sales profit. Richard will also need to find out how the company can help the sales force, supporting them and motivate them to sell more products to customers. Besides, Richard also use other ways of primary research to investigate how he can support the sales force and improve the problems in the sales force. He may send questionnaires to every customers (may enclose a brochure or leaflet which include the introduction of new products of the company or even with discount coupons), therefore he will be able to get more opinions about the sales force and he will directly know the problems in the sales force because customers are the most important sources of a company. After analyzing those statistic results, he can be able to take steps to improve sales performance accordingly by using those opinions from customers. Apart from primary research, Richard can use secondary research to investigate more information and can find out more ways to solve out the problems of the sales force. He can use internet research to get some ideas to maintaining the support of the sales force, internet is very useful nowadays, therefore lots of information can be found in internet. By using the research, Richard can investigate more about the problems of the sales force, e.g. to motivate the sales force by using rewarding methods, training the sales force†¦..etc. After Richard knows the problems of the sales force, he can get some solution by using research and therefore he can be able to gaining and maintaining the support of the sales force. Research can help Richard a lot, by taking some marketing research, he can be able to define the problems, decision alternatives and the research objectives. Then it can develop the research plan from the data sources he found, the research approaches including face to face interview customers, questionnaires, internet searching solution. So that Richard can take those steps to improve the sales performance in the sales force and therefore can lead the sales force and make them to develop effective selling habits and finally increase the profits of the company. What are the disadvantages of the present salary-only compensation plan? Salary-only compensation is mean straight salary, the sales people receives a fixed amount of money at fixed intervals, such as weekly or monthly. These security-oriented people prefer base salary or drawing account so that they can depend on some regular income to meet basic living expenses. In Gardnov Limited, the sales force are each paid a straight salary averaged  £21,000 each, within a range of  £16,500 to  £27,300, depends upon his age and the length of time he has been with the company. The disadvantages of straight-salary method of compensation plan are: It provides no financial incentive to put forth extra effort. Thats mean the sales force will not put much more efforts if the salary is fixed, they wont get more salary if they gain some new customers or sell more products to customers. Therefore they will not work very hard to sell the products to customers because they can still obtain the same amount of salary every month. It may increase selling costs because salaries go on when sales are not being made. If the sales force are not putting effort on selling the products to customers, then the sales profit will not made but Gardnov Limited still need to pay salary to the sales force because of its straight-salary. Therefore it might become a big expenditure if sales force didnt earn any sales profits for Gardnov Limited. It often leads to income inequities, since the least productive salespeople tend to be overpaid, and the most productive to be underpaid. There have six salespeople in Gardnov, if only few salespeople working hard and selling products to customers, then they will feel the straight-salary is not equities because they are working harder than other salespeople. They tend to be underpaid and the others tend to be overpaid, so that Gardnov Limited will need to make sure every salesperson are working their best to sell the products to customers under and let the salespeople think Gardnov Limited is fair to them. It also leads to adequate, but not superior performance. By using straight-salary method, it would lead adequate sales profits by sales force, but it will not leads to superior performance because it cannot motivate the salespeople to put a lots of efforts on their selling job, as they can get the same amount of salary each month even though they put little effort on it. The pay of the salary in Gardnov Limited is depends on the salespeoples age and the length of time they have been with the company. Therefore if the youngest salesperson works very hard and sells lots products to customers, he will not get the high pay and he may even get the lowest pay in the company because of his age and the length of time in Gardnov. It will discourage his working enthusiasm and ambitions because he knows that he just get the same pay every month. On the other hand, the oldest salesperson will not working hard as well if he knows that he will get highest pay. Under this circumstance, it cant motivate both of them to work and sell products for Gardnov initiative. And therefore the salary-only compensation plan might not suitable for Gardnov at this moment. Produce some initial recommendations on how Richard might improve sales performance. There have some ways to improve sales performance, it might help Richard to improve the sales performance. Improving team performance is very important for Gardnov, the sales force are aligned with the Gardnovs mission and culture. Gardnov has a committed and empowered workforce. Improving the utilization of the salespeople will help to increase sales volume and profitability of Gardnov, it can improve the sales performance by improve the sales force team workforce. Training is one of the way that Richard can take, according to the case study, customer complain that the salespeople were unable to answer questions about some of the products in the catalogue, they felt that they didnt relate closely to Gardnovs sales force. Therefore customer already felt Gardnovs sales force are not professional because they are deal with their problems. Training is a important job for Richard, it can develop the sales force into a successful, productive part of the team. Sales training and sales force development should be thought of as a long term, by training them more knowledge of the products they are selling, the skills to deal with customer, satisfy customer needs and wants. Motivation is another important part of improving the performance of the sales force. There are many things can motivate a salesperson to perform better, for example, salespeople can be motivated of they feel a lot of work to do on the job will lead to better performance, with better performance leading to higher rewards. Therefore Richard might try to reward them to sell more products to customer, it might help the sales force to increase sales because the salespeople will begin a healthy amount of competition. Another motivation way to motivate the sales force perform better is changing the compensation plan of Gardnov. At the moment Gardnov is using straight salary and they get paid depends on their age and the length of time with the company. Therefore some salespeople might think its unfair and it will not motivate them to work harder because they will not get more paid if they work harder and selling more products to customer. So there have others method of compensation plan, e.g. straight commission. Straight commission is the person receives an amount that varies with results, usually sales or profits. It provides incentives rather than security, the salespeople will increase their productivity because they can get their own commission rewards after selling products to customers. For example, a salesperson may receive 10% of commission on all sales, which mean if he sold  £400, he can get  £40 of commission with his base salary. Therefore income is directly related to productivit y, its easy to calculate, so salespeople may keep track of their earnings. Richard has to develop a sales system to invest in a customer management software program, therefore all the data will be in one locale, enabling Gardnov to increase sales while simultaneously being more efficient.

Super Leadership :: Business, Creative Culture

Idea Generation and Creative Potential The global competitive forces are compelling organizations to develop highly innovative and creative environment, where idea generation is encouraged and serves as a live blood for organizational survival by creating a strong creative culture. Because of this pressure on organization to be more creative, they are turning towards idea generation and developing creative potential of employees. Idea generation is one of the coherent phases of the creative process (Kanter, 1988); (West & Farr, 1989). Similarly, it is argued that the creativity is nothing else but the generation of novel and useful ideas (Amabile T. , 1988). Likewise, it is commented that various scientists characterize creativity as a source of generating novel or useful ideas by individuals or teams members. This manifests that idea generation and creativity are two sides of a same coin (Greenberg & Baron, 2003). Moreover, creativity is a vital characteristic related to life that we act upon in daily routine. It covers a problem at workplace that become pleasure or an imagination that becomes a reality in a hi-tech world (Bonnardel, 1999). Creativity and productivity are highly correlated due to which firms strongly believe in the effects creativity has on better performance and due to this conviction, they spends a lot of money on creativity in firms (Dennard, 2000). However, in order to foster the idea generation and creative potential of employee in the organization are compelled to identify the underlying elements. For creating such environment, various factors have been identified & explored by the scholars (West M. A., Sparkling fountains or stagant ponds: An integrative model of creativity and innovation implementation in work groups, 2002a); (West M. A., Ideas are ten a penny: its team implementation not idea generation that count, 2002b); (Mumford, 2003); (Gilson & Shalley, 2004); (Amabile, Barsade, Mueller, & Staw, 2005); (Shin & Zhou, 2003), and (Cheng, 1994). More recently, in a study, it is substantiated the importance of interpersonal character of idea generation as highlighted in recent literature on creativity. Furthermore, it is argued that the creation of ideas instigates the interaction between the individual and its social environment (Zhou, 2008). For idea generation, the broader (organizational) context needs to stimulate interpersonal contacts as much as possible. An open, helpful, somewhat informal culture, in which people can easily call on others, facilitates formal and informal social connections and idea generation. Creative Culture Everybody has a role to play as citizens and consumers, culture and creativity, at the same time, help deliver new, more sustainable ways of living and working.

Hershey Essay

The Hershey’s company mission is â€Å"Bringing sweet moments of Hershey happiness to the world every day. † Hershey’s mission statement is short and sweet. They are able to address the majority of the nine components of the mission Statement with one sentence. Their customers are the world, their product is Hershey, their market is the world, their philosophy is to bring happiness, and their self-concept is that they perceive themselves as a company that can bring happy moments to individuals who use their products across the world everyday. There are nine component of mission statement ,whisch is Customers, Products/Services, Geographic Markets, Technology, Concern for Survival, Philosophy, Public Image and EmployeesDistinctive Competence. The mission statement needs to include some description of the function of the business. For example, â€Å"to promote industrial excellence,† tells customers and employees nothing. A more effective description would be â€Å"To provide management consulting services. † An effective mission statement sets out, in broad terms, the target market. A manufacturer that makes nuts and bolts might set its target market as retail hardware stores, machine manufacturers, or both. The business must determine what region it serves best and relay that information by way of the mission statement. A garage, for example, might limit its target region to the community while a magazine company might target an entire country. Mission statements typically include a statement of company values. Values such as customer service, efficiency and eco-consciousness often appear on lists of company values. At their best, company values should express principles the company explicitly tries to affirm in day-to-day operations. For businesses that rely heavily on technology, the mission statement should include a description of the essential technology the company does or plans to employ. If nothing else, this directs purchasing agents toward the appropriate vendors for goods and services. Every company has a policy regarding its relationship with employees. A mission statement provides an opportunity to describe that policy in brief so employees know the essentials of where they stand. Effective mission statements also include a brief description of the business’s strategic position within the market. For example, the company might excel at serving residential clients and seek to maximize that strategic advantage. For for-profit ventures, businesses require clear financial objectives. A start-up company might set one of its financial objectives as making an initial public offering of common stock within two years. This lets the employees and potential investors know the company intends to go public, with all of the legal and record keeping ramifications that entails. Like people, companies develop public images. Careful companies craft the public image they want to establish and lay out the major features of it in the mission statement. This helps managers direct employees that stray from the sanctioned public image. Hershey’s objectives * To promote the health benefits of Hershey Chocolate * Help the consumers change their mind-set that chocolates are unhealthy * To spread awareness and increase sales of product Critically analysis the strategic objective of Hersheys company. Answer : Hersheys as the popular chocolate company has provided a good list of objectives of their company. Firstly, Hersheys company try to give an effort on promoting the health benefits of their product to shared it with thier customer. For the example, Hersheys company win their customer by influence them to make a choice Hersheys chocolate as the best healthy chocolate. This parallel to the second objective of Hersheys company that to bring hope to help the consumers to change their mind-set about the unhealthy of taking chocolate. So that, by implement the first and second strategy Hersheys company can increase sales of product and spread awareness well. Based on Specific, Measurable, Attainable, Responsible person and Time specific (SMART) Hersheys Company not follow the technique wisely. For the Specific part, Hershey company fail to specific their goals. They must try to answer the questions of how much and what kind with each goal writen. On part Measurable, the company must set the goals that stated in quantifiable terms, or otherwise they’re only good intentions. Measurable goals facilitate management planning, implementation, and control. Hershey shown the implement to getting the customers that has mind-set of chocolate is a healthy junk food. Besides that, the third aspect of SMART technique is Attainable that talk about the goals must provide a stretch that inspires people to aim higher and make sure the goals must be achievable, or they’re a set-up for failure. For the Hershey company, they objective or goals that want to change customer mind-set about taking chocolate is a good habits that inspired their customers to increase their loyalty. Fourth aspect is the responsible person or group of department to take the responsibility to run the objectives. The goals must be assigned to a person or a department. But just because a person is assigned to a goal doesn’t mean that she’s solely responsible for its achievement. Hershey company did not state clearly who or what department must take the important part of implement the objective of the company. Lastly, aspect of time specific which is reference to time, the goals must include a timeline of when the goals should be accomplished. The Hershey did not state it in their objective. This is make the goals can become flexible to achieve that never based on time setting. Besides that, Hershey company also has their own strategy as an backup of their objective which is entering new market in Canada, United States, Mexico,Brazil and other international locations(India,The Philippines ,Japan and China), producing new products with new brand name, expanding its global presence via joint venture and merger, supporting environmental and social projects, increase sales using promotional materials and the last is roducing healthy chocolates.

Lab

Lab Introduction Water plays a vital role in biological systems. Some species are able to survive in diverse environment such as fishes in salt water, Cactus plants in dry land and mammalian cells in aqueous surrounding because of the specialized underlying structures of these life-forms. In order for us to appreciate these special adaptation, we first need to know how a typical plant or an animal cell organelle behaves in different water and solute concentrations. In this lab, we will determine the effects of hypertonic, isotonic and hypotonic solutions on plant and animal cells. In general when an animals cell's placed in hypertonic solution it shrivels; a plant cell on the other hand undergoes plasmolysis. When an animal cell's placed in hypotonic solution, it begins to swell and then finally lyse; a plant cell placed in this type of solution however, is said to be turgid. In isotonic solution, the animal cell stays the same (normal) whereas the plant cell becomes flaccid.en: Epidermi s cells of Rhoeo Discolor; the vacuole...

Just Breathe Essay

Just Breathe Essay Just Breathe Essay Just Breathe†¦ The sun beamed down in sweltering waves of heat. It was the kind of dry heat that peeled the paint off of houses. I packed my lifeguarding bag taking as much time as possible. Folding each towel and article of clothing neatly before tugging the zipper of my bag closed. Walking out to my car I allowed my head to hang down facing the steaming asphalt. Unlocking my car doors I placed my bag in the passenger seat and slipped into my car hoping to find some relief from the scorching heat. Much to my dismay my car was identical in temperature if not worse than outside. I turned the key in the car’s ignition. A large piece of me wishing the engine wouldn’t start so I would have a valid excuse to miss my class. Disregarding my wishes the engine started with ease. This was it. I started toward the pool hall with all the windows down; relishing in the chilled summer air flowing through the windows and swirling inside my car. I trudged into the pool hall and entered the change roo ms. Unloading my lifeguarding bag taking the same time and amount of care as when I had packed it. Quickly I rinsed my body in the facilities’ showers before my grueling six hour examination began. I made my way towards the pool doors, but before my fingers could come in contact with the slender handle; the pool doors swung open as the children and their parents from the previous lesson fled through their metal arches. The stench of chlorine permeated the dense sticky air. Water lapped across my feet. My wrinkled toes curled over the pools smooth tiled edges. A dark navy bathing suit that was much too tight donned my glistening skin. I lowered my body into the frigid water clinging to the pools walls. Attempting to steal the minuscule amount of warmth they possessed. This was it. My final opportunity to successfully complete the hundred meter underwater swim. The concept of swimming a hundred meters underwater didn’t strike me as hard until I realized you only get one breath. My mind quickly became consumed with thoughts of defeat and failure. I gnawed on my bottom lip until I felt the red metallic tasting fluid from within hit my tongue. It was finally my turn to try and redeem myself. I let my fingers fall from the pools smooth and comforting edges and slip into the chilled water. Tiny curls laid against my forehead as my eyes stayed level with the water. Taking a deep breath I submerged myself into the icy depths of the pool. Pulling my body against the water as fast as possible I began to feel a burning sensation come from my lungs and what little oxygen I had left escaped through my pursed lips. Frantically I scrambled to reach the pools surface looking for the smallest breath of oxygen to relieve my flaming lungs. I had failed and no more than a mere meter from my body was the opposite pool wall. My checkpoint was within a seconds reach and I had failed just like I previously predicted. I made my way to the wall slowly letting the water lap across my face not much caring if it stung my eyes. The instructor gazed down at me with a look of pity written on her face. I threw myself over the edge of the pool and laid in the puddle of my own failure while the others continued to retest and complete their previous failures. The buzzer cut through the air and awoke me from my daze signaling the end of class. As I started to gather my belongings and make my way back to the change room the instructor pulled me aside. I stood in front of her looking at the pattern of tiles in the pool deck not wanting to make eye contact but once she started to speak I did. Knowing it would be rude not to despite how much I felt like wallowing in my self disapproval. She must have seen something in me that I

Englosh Literature lesson 3 Essay Example | Topics and Well Written Essays - 1250 words

Englosh Literature lesson 3 - Essay Example he disorder of anorexia, which contributes to the overall theme of disease and shows the tangible manifestation of this invasion into the serene culture of the sisters and their people. While the opening pages set the tone and movement of the story, we find after reading the book that much more is involved. Dangarembga’s description of the ills present in her home country are striking, even enraging; but she always brings us back to the beauty inherent in the culture and the underlying strength of the women in her story. Thus the reader is provided with a keen sense of the inner struggle of all the characters, torn between two countries and two cultures, forced to reconcile the invading influence of outsiders with the terms of their own identity as beautiful and strong African women. In the opening paragraph of Nervous Conditions, Tambu tells us that she is preparing to tell the story of the people she knows â€Å"my own story, the story of four women I loved, and our men† (Dangaremgba 1989). She introduces the book as a tale she seeks to weave about herself and the women and men in her life. She also talks about how she doesn’t like her brother and that when he dies it offers her a new opportunity. In addition, she mentions that something strange or difficult will happen to the main character. Her intention is obvious here—she wishes to extend to us the story of her upbringing, the experiences she and her sister witnessed, and how she reached what she sought. In the way a child or young girl might, she wants to entice the reader with a sense of drama, but we can tell that despite her young wisdom, her story is much more than even she can comprehend. Despite her intention, the book takes its readers far beyond just the limited scope of herself and her loved ones, but about the travesty of one culture being invaded and colonized by the other and, specifically, the effect this culture clash has on the women who must fight or succumb to

3A-Business Preparedness Plan Report #intro only Essay

3A-Business Preparedness Plan Report #intro only - Essay Example In order to safe-guard the organization against future hazards, this report illustrates to the management major problems that will be faced by Toronto Aquarium in case of any further oil-spill. These include exposure of aquarium’s animals and fishes to lethal effects of oil-spill, contamination of drinking water flows, and oil, itself being highly flammable which presents a huge safety hazard for the public. Moreover, in case of such disaster, company will be forced to experience complete business shut-down. The report progresses in proposing a Business Preparedness Plan with tools handling hazard-specific impacts. It will explain in detail, through a model preparation plan, effective ways to tackle future spills or leaks, preventing disasters and plans to recover departments, staff and people who may get affected after a substantial loss. These include handling emergency shifting of animals and fishes during crisis via effective transportation system, assessment of the costs involved in this process, raising admission fee to increase overall company funds, training employees to shut-down the water pipes during oil-spill disaster to avoid contamination, planning for steps to raise public awareness regarding preserving environment and company’s policy of no-smoking in the aquarium and lastly implementation of these